{"id":10722,"date":"2025-05-26T14:40:55","date_gmt":"2025-05-26T18:40:55","guid":{"rendered":"https:\/\/bspcorp.co\/?p=10722"},"modified":"2025-06-13T12:27:09","modified_gmt":"2025-06-13T16:27:09","slug":"how-to-set-targeting-for-your-posts-in-zoho-social","status":"publish","type":"post","link":"https:\/\/bspcorp.co\/en\/2025\/05\/26\/how-to-set-targeting-for-your-posts-in-zoho-social\/","title":{"rendered":"How to Set Targeting for Your Posts in Zoho Social"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1372.8px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:20px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"text-align:center;--awb-max-width:150px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\" style=\"border-radius:50%;\"><img decoding=\"async\" width=\"800\" height=\"800\" title=\"1700509653177 (2)\" src=\"https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2024\/07\/1700509653177-2.jpeg\" data-orig-src=\"https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2024\/07\/1700509653177-2.jpeg\" alt class=\"lazyload img-responsive wp-image-8684\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27800%27%20height%3D%27800%27%20viewBox%3D%270%200%20800%20800%27%3E%3Crect%20width%3D%27800%27%20height%3D%27800%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2024\/07\/1700509653177-2-200x200.jpeg 200w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2024\/07\/1700509653177-2-400x400.jpeg 400w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2024\/07\/1700509653177-2-600x600.jpeg 600w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2024\/07\/1700509653177-2.jpeg 800w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 800px\" \/><\/span><\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-four\" style=\"--awb-margin-bottom:0px;--awb-margin-top-small:12px;--awb-margin-right-small:0px;--awb-margin-bottom-small:0px;--awb-margin-left-small:0px;\"><h4 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:26;line-height:1.4;\">Mathieu B\u00e9dard<\/h4><\/div><div class=\"fusion-text fusion-text-1 fusion-text-no-margin\" style=\"--awb-content-alignment:center;--awb-margin-bottom:0px;\"><p>Chief Marketing Officer<\/p>\n<\/div><div class=\"fusion-text fusion-text-2\"><blockquote>\n<p>Did you know that using Zoho Social\u2019s post targeting features for Facebook and LinkedIn allows you to reach specific audiences by country or job type, helping you deliver more relevant content and boost engagement where it matters most?<\/p>\n<\/blockquote>\n<p>Zoho Social makes it easy to target your Facebook and LinkedIn audience by country. Facebook expands this even further by letting you target specific job types, ensuring the right people are seeing your posts. You can set country and job-specific visibility in just a few clicks using Zoho Social\u2019s intuitive publishing interface.<\/p>\n<p>Whether you&#8217;re speaking to a regional market or tailoring content to professionals in specific job roles, post targeting helps ensure your message reaches the people who are most likely to engage. This feature allows you to create more relevant, effective content that supports stronger connections and better results.<\/p>\n<p class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 26; line-height: 1.4;\" data-fontsize=\"26\" data-lineheight=\"36.4px\"><strong>Step-by-Step Instructions:<\/strong><\/p>\n<h3><b>Targeting Facebook Posts by Country<\/b><\/h3>\n<p>While composing a Facebook post, you have the option to narrow your audience by location. To set country-specific targeting:<\/p>\n<p>1) Select the Set targeting icon found in the bottom left of the Publishing Window.<\/p>\n<p>2) Type in the countries you want the post to reach.<\/p>\n<p>3) Click Set to apply your targeting preferences.<\/p>\n<p><img decoding=\"async\" class=\"lazyload alignnone size-full wp-image-10728\" src=\"https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-3.png\" data-orig-src=\"https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-3.png\" alt=\"\" width=\"2000\" height=\"1233\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272000%27%20height%3D%271233%27%20viewBox%3D%270%200%202000%201233%27%3E%3Crect%20width%3D%272000%27%20height%3D%271233%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-3-200x123.png 200w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-3-300x185.png 300w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-3-400x247.png 400w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-3-600x370.png 600w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-3-768x473.png 768w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-3-800x493.png 800w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-3-1024x631.png 1024w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-3-1200x740.png 1200w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-3-1536x947.png 1536w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-3.png 2000w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/p>\n<p><b>Note:<\/b><span style=\"font-weight: 400;\"> The post targeting feature is only available for Facebook Pages and not for Facebook Groups.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\"><br \/>\n<\/span><b>Post Targeting on LinkedIn<\/b><b><br \/>\n<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">LinkedIn Post Targeting lets you tailor your message for the right audience on your Company Page, whether you&#8217;re aiming to reach people in a certain location or connect with professionals based on job roles. To set your audience targeting:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">1) Choose the <\/span><b>LinkedIn Company Page<\/b><span style=\"font-weight: 400;\"> icon in the Publishing Window.<\/span><\/p>\n<p class=\"fusion-responsive-typography-calculated\" style=\"--fontsize: 32; line-height: 1.26;\" data-fontsize=\"32\" data-lineheight=\"40.32px\"><b><span style=\"font-weight: 400;\">2) Click the <\/span>Set Targeting<span style=\"font-weight: 400;\"> icon, then enter the <\/span>location<span style=\"font-weight: 400;\"> and<\/span> job functions<span style=\"font-weight: 400;\"> of the audience you want to reach.<\/span><br \/>\n<\/b><\/p>\n<h3 data-fontsize=\"32\" data-lineheight=\"40.32px\"><img decoding=\"async\" class=\"lazyload alignnone size-full wp-image-10730\" src=\"https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-LinkedIn-2.png\" data-orig-src=\"https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-LinkedIn-2.png\" alt=\"\" width=\"1856\" height=\"980\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271856%27%20height%3D%27980%27%20viewBox%3D%270%200%201856%20980%27%3E%3Crect%20width%3D%271856%27%20height%3D%27980%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-LinkedIn-2-200x106.png 200w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-LinkedIn-2-300x158.png 300w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-LinkedIn-2-400x211.png 400w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-LinkedIn-2-600x317.png 600w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-LinkedIn-2-768x406.png 768w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-LinkedIn-2-800x422.png 800w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-LinkedIn-2-1024x541.png 1024w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-LinkedIn-2-1200x634.png 1200w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-LinkedIn-2-1536x811.png 1536w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Targeting-LinkedIn-2.png 1856w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1856px) 100vw, 1856px\" \/><\/h3>\n<p data-fontsize=\"32\" data-lineheight=\"40.32px\">3) <span style=\"font-weight: 400;\">Click <\/span><b>Set<\/b><span style=\"font-weight: 400;\"> to apply your targeting.<\/span><\/p>\n<p data-fontsize=\"32\" data-lineheight=\"40.32px\"><b>Note:<\/b><span style=\"font-weight: 400;\"> Targeting is supported only for Facebook Pages and LinkedIn Company Pages. On LinkedIn, you must target a minimum of 300 followers.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<h3 data-fontsize=\"32\" data-lineheight=\"40.32px\"><b>TimeWarp<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Once you\u2019ve set targeting for your post, you\u2019ll see the <\/span><b>TimeWarp<\/b><span style=\"font-weight: 400;\"> option appear just above the <\/span><b>Schedule<\/b><span style=\"font-weight: 400;\"> button in Zoho Social. This feature ensures your post goes live at the same local time in each selected timezone.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">For example, if you schedule a post for 1 p.m., TimeWarp will publish it at 1 p.m. in every country you\u2019ve targeted, helping you stay consistent across regions.<\/span><\/p>\n<p><img decoding=\"async\" class=\"lazyload alignnone size-full wp-image-10732\" src=\"https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Time-Warp.png\" data-orig-src=\"https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Time-Warp.png\" alt=\"\" width=\"2000\" height=\"1234\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272000%27%20height%3D%271234%27%20viewBox%3D%270%200%202000%201234%27%3E%3Crect%20width%3D%272000%27%20height%3D%271234%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Time-Warp-200x123.png 200w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Time-Warp-300x185.png 300w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Time-Warp-400x247.png 400w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Time-Warp-600x370.png 600w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Time-Warp-768x474.png 768w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Time-Warp-800x494.png 800w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Time-Warp-1024x632.png 1024w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Time-Warp-1200x740.png 1200w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Time-Warp-1536x948.png 1536w, https:\/\/bspcorp.co\/gestion\/wp-content\/uploads\/2025\/05\/Time-Warp.png 2000w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Once you\u2019ve finished creating your content, added images, selected your channels, and applied targeting if needed, you\u2019re all set to publish. Simply click <\/span><b>Post Now<\/b><span style=\"font-weight: 400;\"> in the Publishing Window, and your content will go live.<\/span><\/p>\n<p><b>Note:<\/b><span style=\"font-weight: 400;\"> TimeWarp is available exclusively for Facebook Pages.<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":10982,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[108,92],"tags":[],"class_list":["post-10722","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","category-marketing-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Set Targeting for Your Posts in Zoho Social - BSP | Zoho Premium Partner<\/title>\n<meta name=\"description\" content=\"Using Zoho Social\u2019s post targeting features for Facebook and LinkedIn allows you to reach specific audiences by country or job type.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bspcorp.co\/en\/2025\/05\/26\/how-to-set-targeting-for-your-posts-in-zoho-social\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Set Targeting for Your Posts in Zoho Social - 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